Hanwha Life

Established in 1946, Hanwha Life is a leading South Korean life insurance company and also the first and longest-standing in the nation. For the past 77 years, we have played a critical role in developing both the industry and the country’s economic growth. In 2024, we proved our robust foundation for growth, reporting total assets of around USD 109 billion in line with our commitment to adding innovative products and services that meet a wide range of customer needs.

In the insurance sector, we introduced a business model that separated the products and services divisions, leading to the establishment of Hanwha Life Financial Services in 2021. We enhance sales efficiency through the use of two digital platforms: OrangeTree, which provides sales support, and OrangeTouch, which manages customer relationships. Our bold challenges and innovations in launching AI-based automated insurance claim underwriting and a cancer insurance product integrated with cancer care services are leading the industry. We plan to further maximize our sales competency and efficiency by strengthening product development and digital business support capabilities.

Along with this, we are contributing to digital innovation and value growth by providing the No. 1 digital experience across sales channels and marketing platforms, and by enhancing the visibility of new businesses. In investments, we seek to increase returns by continually identifying high-yield targets that center on alternative investments. In addition, in line with the introduction of new regulations, we are increasing the contractual service margin (CSM) for new insurance to lay the foundation for future profits or losses, securing a stable risk-based capital (RBC) ratio under the new Korean Insurance Capital Standard, and strengthening ESG management.

In addition, by reshaping our LIFEPLUS brand as a wellness program that goes beyond finance, Hanwha Life is providing customized services that cater to differentiated experiences and life-stage-based customer needs. Through preemptive investment and advancement in financial services based on technologies such as AI and big data, we are enhancing our systematic approach to customer relationship management infrastructure. In addition, we are promoting a consumer-oriented organizational culture and continuously improving our services and processes for consumers. To this end, Hanwha established an AI Division and the Hanwha Life AI Research Institute in March and June 2024, respectively. We then opened the Hanwha AI Center (HAC) in San Francisco, California, U.S., a global hub for artificial intelligence, in December of that same year. In addition, in line with our sustained emphasis on consumer-centered management, we earned Certifications for Excellence in Consumer-Centered Management (CCM) in 2023.

Globally, we are committed to helping our subsidiaries drive future growth in their local markets by strengthening the competitiveness necessary for their success. We are pioneering the global financial market by expanding our business overseas to markets like the U.S., Vietnam, and Indonesia, establishing our presence in the largest number of global markets among other competitors in South Korea. In Vietnam, for example, we implemented an effective localization strategy and strengthened our nationwide sales network, resulting in great success within the market. In 2025, we completed the acquisition of shares in Indonesia’s Nobu Bank, marking a milestone as South Korea’s first insurance company to enter the overseas banking sector in earnest. In the same year, Hanwha Life successfully completed the acquisition of the U.S.-based securities firm Velocity Clearing, accelerating its expansion into overseas markets. Building on this global foothold, Hanwha Life is driving financial innovation by expanding its business into insurance, securities, and banking. We will continue to strive forward as a global integrated financial group by providing digital financial solutions tailored to each region and pioneering overseas financial markets, focusing on major Asian, U.S., and Middle Eastern regions.