Hanwha Q CELLS Becomes International Partner of RB Leipzig
- Partnership over two years with option for renewal
- Sponsoring commitment to support the company's growth targets
[July 25, 2017] The globally leading solar module manufacturer Hanwha Q CELLS has become international partner of the football club RB Leipzig starting this 2017/18 season. The partnership is contracted for two years and includes an option for renewal. Hanwha Q CELLS, with its product brand Q CELLS, will be present as a partner of the Red Bulls for national and international advertising measures among other things, including LED perimeter ads and cam-carpets positioned next to the goals as well as the coaching benches of the Red Bull Arena.
Hanwha Q CELLS is expanding its business activities worldwide. Therefore, strong growth is planned in the market segments of commercial rooftop installations, solar solutions including storage for private households, and utility scale systems. The partnership with RB Leipzig will promote Hanwha Q CELLS to increase its brand awareness among power consumers in Germany, Europe, and the rest of world, and to expand the company's customer base as well as its partnership network.
Matthias Reichwald, CCO of RB Leipzig, said: "RB Leipzig and Hanwha Q CELLS share a passion for energy, high performance, and quality, and therefore perfectly match each other because of their goals, dynamism, mission, and values. We are pleased to have expanded our partner portfolio with another strong brand."
Seong Woo Nam, CEO of Hanwha Q CELLS Co., Ltd. commented: "Hanwha Q CELLS is proud to become an international partner and exclusive solar partner of RB Leipzig. We are firmly convinced we are entering into a win-win partnership, which offers enormous potential for both parties. While we have both grown in parallel so far, we are now looking forward to growing together, side by side."
Daniel JW Jeong, CTO and head of Hanwha Q CELLS GmbH in Germany, said: "Our global center for technology, innovation, and quality is located in Thalheim, Saxony-Anhalt, which is only 50 kilometers from Leipzig. We have thus a solid close regional relationship with RB Leipzig, despite the fact we are a global company. Furthermore, as the exclusive solar partner, we are also planning to jointly develop the possibilities of solar energy for the club."
RB Leipzig is a young and aspiring football club located in the eastern part of Germany, about two hours southwest of Berlin. The club was founded in 2009 and made its way from the fifth division to the Bundesliga – one of the top leagues in Europe – by winning four promotions within seven years. The "Red Bulls" – as the club is called by their family friendly and enthusiastic fans – stormed the Bundesliga in their very first season, finishing second behind powerhouse Bayern Munich. As the youngest team of the league, the squad of head coach Ralph Hasenhüttl qualified for Europe's most prestigious football stage, the Champions League. The story of success is closely connected to sporting director Ralf Rangnick. As the mastermind behind RB Leipzig's upswing Rangnick implemented a unique and exciting football philosophy into the club that puts great emphasis on young talents and on the development of RB Leipzig's youth academy. A state of the art training facility was opened in 2015, in which the professional team and the youth teams train and work side-by-side under one roof. The academy consists of more than 25 youth national team players, predicting a bright future to one of the hottest teams in Europe at the moment.
For more information, visit: www.dierotenbullen.com
Hanwha Q CELLS
Hanwha Q CELLS is a total solar power solution provider with the world's largest cell production capacity. Our business scope ranges from the midstream of ingots, to wafers, cells, and modules, to downstream solar solutions for residential, commercial buildings, and solar power plants.
For more information, visit: www.hanwha-qcells.com
Hanwha Group, founded in 1952, is one of the Top-Ten business enterprises in South Korea and a “FORTUNE Global 500” company. Hanwha Group has 61 domestic affiliates and 258 global networks in three major sectors: manufacturing and construction, finance, and services and leisure. With more than 65 years track record of industrial leadership, Hanwha’s manufacturing and construction businesses encompass a broad range of fields from chemicals & materials, aerospace & mechatronics, total solar energy solutions, and global construction. The finance network, covering insurance, asset management and securities, is the second largest non-bank financial group in South Korea. The services and leisure sector offers premium lifestyle services with retail and resort businesses.
For more information, visit: www.hanwha.com
This press release contains forward-looking statements. These statements constitute "forward-looking" statements within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E of the Securities Exchange Act of 1934, as amended, and as defined in the U.S. Private Securities Litigation Reform Act of 1995. These forward-looking statements can be identified by terminology such as "will," "expects," "anticipates," "future," "intends," "plans," "believes," "estimates" and similar statements. Among other things, the quotations from management in this press release and the Hanwha Q CELLS' operations and business outlook, contain forward-looking statements. Such statements involve certain risks and uncertainties that could cause actual results to differ materially from those expressed in or suggested by the forward-looking statements. Further information regarding these and other risks is included in Hanwha Q CELLS filings with the U.S. Securities and Exchange Commission, including its annual report on Form 20-F. Except as required by law, Hanwha Q CELLS does not undertake any obligation to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise.
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